How to integrate Google Analytics with

Integrating with Google Analytics is an easy way to track what users are clicking on in your page. To get started, you’ll need to create an account on Google Analytics if you don’t already have one. Once you have an account, make sure that it is setup to track outbound clicks. To do this, click the settings icon in the bottom right corner when you are viewing your Google Analytics property, and then click Data Streams:

and then your property’s name:

Next, under the Events section of Web stream details, make sure you have Outbound clicks added:

Now it’s time to setup Google Analytics inside

Google Analytics Settings in

Clicking the settings mceclip13.png icon in the app will display the settings dropdown menu:

Under the Google Analytics Codes section, you can configure the Google Tracking ID, and any UTM tags you would like to use:

NOTE: You can use different Google Analytics Tracking IDs and UTM tags for each of your Instagram/TikTok accounts.

Tracking events

With Google Analytics configured in, you can now create custom reports in Google Analytics to track individual events.

In Google Analytics, click the Explore icon in the the menu on the left:

Next, click on the Blank (Create a new exploration) option, and the following will be displayed:

Now, we’ll add some dimensions. Click the + sign next too Dimensions to add new ones:

The Select dimensions popup will be displayed. Select the Link URL checkbox under Link, and the Page title checkbox under Page / screen.

Here, you can also add additional dimensions such as Country, City, etc. to gain more insights on who is accessing your page. Once you have selected the dimensions you want, click the Import button in the top right corner.

Next, click the + sign next to Metrics to add metrics:

Under User, click the Total users checkbox:

Here too, you can select additional metrics to view. Once you’ve finished selecting metrics, click the Import button to add them to your report.

Next, drag the Link URL and Page title dimensions to the Rows section under Tab Settings:

After addiong dimensions, copy the Total users metric to the Values section under Tab Settings:

Finally, we’ll add a filter to get results from our page. only Drag the Page title dimension to the Filters section under Tab Settings:

Next, click the Select match type menu:

and select exactly matches:

After you have selected it, enter the name of your page — your page name is your Instagram account’s name, and, it should automatically be displayed after you type a few characters:

NOTE: if you have changed the title of your page to something other than your Instagram account’s name, your page title will match what you have entered in the Header/Title setting below:

Once entered, click the Apply button and analytics will be displayed for your page:

You can similarly create a report which analyzes the number of users who have accessed your page by country by adding the Country dimension to Columns, and the Total users metric to Values, and again filtering by your’s page name:

Questions? Please feel free to contact us @

Teams with Hootsuite Syndicator

If you’re using our Hootsuite Syndicator app as part of a team, there are few team specific features you can use to get the most out of Syndicator. To get started, follow the steps below to authorized the app on Hootsuite.

Authorizing on Hootsuite

To authorize on Hootsuite, first click the settings button:

Next, click the Login with Hootsuite button, and you will be guided through the Hootsuite authorization process. Once you have finished, move on to creating a saved stream.

NOTE: Team features work best when the administrator of your Hootsuite team(s) adds Syndicator to their dashboard, authorizes with Hootsuite and then creates saved streams.

Creating a Saved Stream

To create a Saved Stream, first click the search icon . This will display the Search dropdown menu:

Here, you can select feeds from the ones you have added, and add keyword searches to create a stream. Once you have the stream configured, enter a Stream Name and then click the Save button. Saving the stream will allow you to share it with team members in the next step.

Sharing a Saved Stream

Once you have saved a stream, the teams icon will no longer be grayed out:

Click it to display the teams popup:

Now, choose a team by clicking the plus sign to the left of the team’s name. This will then display the members of the team:

Click the checkbox to the left of the team member’s name to share the current saved stream with them. Now, when the user who you have shared the stream with opens up Syndicator in their Hootsuite dashboard, they will be able to select the shared stream from the Current Stream menu:

Shared Stream Features

Now that you have shared the stream with team members, everyone on your team can read, share, add notes and more to the same feeds.

Sharing an Item

Sharing an item is the same for shared feeds as it is for feeds which are not shared. Simply click the share item icon which is displayed when hovering over an in-stream item:

After you or a team member shares an item, a notification will be added to the item to the right of the post’s date indicating that the item has been shared:

Hovering your cursor over the shared icon will display who the item was shared by.

Adding Notes

Clicking the more icon will display additional options, including the ability to add a note to an item:

Clicking the notes icon will display the notes popup where you can add a note for this item:

Items with notes will have a notification added to the item in-stream just as with shared items:

Clicking the notes icon will display the notes popup where the current user can read the existing notes, or, add new ones.

TikTok support for

Looking to add a customizable bio link to your TikTok account? Now, in addition to being able to create Instagram bio links, you can now create TikTok bio links too with!

To add your first TikTok page, first click the settings icon in the app’s menu. Next, click the Manage Accounts button under the TikTok Accounts section in the settings menu to open the TikTok account manager:

Here, click the Add New TikTok Account button to add a new TikTok account. Once you’ve added it, click the checkbox to the right of the account and you’re now ready to create your first TikTok page. You can find more info in the app’s Quick Start Guide

Questions? Please contact us.

NEW APP: Vidyard for Hootsuite

We just released our latest app for Hootsuite: Vidyard! You can now access your Vidyard videos and share them to all of your social networks, including Instagram and TikTok, with Hootsuite.

You can get the app from the Hootsuite app directory by clicking this link. Need more information? Please contact us.

Posting links to Facebook and Twitter with Autopublisher

Our most recent update to Autopublisher for Hootsuite makes the posting of links to Facebook and Twitter even more useful. Autopublisher offers 3 separate formats for posting:

  1. Text
  2. Text + Feed image
  3. Text + Link preview

The three formats will work slightly differently depending upon which network you are using. 

Text format

Text format posts will contain the text and link from your RSS feed items. On Facebook and LinkedIn, you will see text only, i.e. no images. However on Twitter, you may see a link preview:


What Twitter displays is determined by the page you are linking to. If in the <head> of the HTML for the page, you have twitter meta tags similar to the ones below:

<meta name="twitter:card" content="summary_large_image"></meta> 
<meta name="twitter:title" content="Getting the most out of Syndicator">
<meta name="twitter:description" content="Please follow the link to learn more...">
<meta name="twitter:url" content="">
<meta name="twitter:site" content="@synaptive">
<meta property="twitter:image" content="">

Twitter will generate a link preview, and include it when displaying posts. NOTE: This is only true when viewing the post on or with one of the Twitter smartphone apps. Other platforms may or may not display the link preview. If they do not, you will only see text. 

Text + Feed image

For this format, you will see basically the same thing on all three platforms, that is the text from your RSS feed along with the image from the web page that is linked to from your RSS feed’s item. The image will NOT be linked to the web page linked to in the RSS feed item. 


To decide which image to send, we look for an og:image meta tag in the header of the HTML for the page linked to by the post. If there isn’t an og:image present, no image will be sent with the post. 

Text + Link preview

This format will generate link previews on Facebook and Twitter. (currently LinkedIn will only display the same format as Text + Feed imageFor Twitter to generate previews, you must include the twitter meta tags, mentioned above, in the pages that are linked to from your RSS feed. If you do not, you will see a text-only post. 

Link previews on Facebook

For link previews to work on Facebook posts, you must authenticate Autopublisher on Facebook first. You will be prompted to authenticate in the Autopublisher stream:


Clicking the Authenticate with Facebook button will display the following popup:


Click the Login with Facebook button to authenticate on Facebook. After you have authenticated, select Text + Link preview from the Post format menu in the settings for each feed:


Questions? Please contact us.

Scheduling posts with

After you have published your page, you can now either manually add new posts to your page by clicking the Page Manager icon mceclip0.png and editing your page, or choose to automate their addition by selecting Yes, add scheduled Instagram posts from the Scheduled posts option for each of your Instagram accounts:


After selecting Yes, you have two options for scheduling:

1. Add a link to your posts

Simply add a link to the end of the text/caption of your scheduled posts using the Hootsuite publisher:


and now, when your post is sent by Hootsuite, the image and link will be added to your page automatically. 

2. Add links manually

Clicking the clock icon mceclip1.png for an individual Instagram account will open the Schedule manager popup:


The Schedule manager displays all of the scheduled messages you have for your Instagram account. Entering a URL in the URL input box for the post will cause the image to be added to your page at the scheduled time, linking to the URL you have entered. If you do not enter a URL, the post will not be added to your page. 

Upgrades are here!

We’ve integrated Stripe into the following apps to allow you to add more accounts to their base versions:

  1. Adview
  3. Panoramiq Insights
  4. Panoramiq Multiview
  5. Pendulum

Clicking the menu icon will display the link to Upgrade at the very top, as show in the example below from Adview:


You can see how the upgrade flow works from the following Help center article for Adview:

We’ll be adding Stripe to more of our apps in the coming weeks.

Questions? Please contact us.